Why Vanity Metrics are the Downfall of Your Business | Coffee & Conversions #2

Welcome back to another episode of Coffee & Conversions! This week, Myles and Daniel explain what a vanity metric is and why it could be the downfall of your business. Not sure what that means? Tune in to find out more, and see why we here at OM focus on performance marketing, not traditional marketing.

By Daniel Sosa

Daniel Sosa

Founder & CEO
OM Performance Marketers

Daniel is the Founder of OM Performance Marketers. With over 10 years experience in analytics implementation and digital demand strategies, Daniel has a proven track record of scaling growth startups and helping large organizations with their digital transformation.

Meet the Team +

About OM Performance Marketing

At OM, our core data-driven demand generation for B2B and healthcare technology solutions. We have a proven process and an execution-focused team of strategists that are able to roll out an effective inbound foundation tailored to your organization.

Learn More About Our Process +
...
Founder & CEO
OM Performance Marketers

Daniel is the Founder of OM Performance Marketers. With over 10 years experience in analytics implementation and digital demand strategies, Daniel has a proven track record of scaling growth startups and helping large organizations with their digital transformation.

Meet the Team +