A Full-Stack Team of Marketing Experts
A performance marketing agency vetted in the DSO industry that partners with you from strategy to execution.
We’re your full-service digital marketing partner, focused on building a scalable digital foundation for your growing DSO. Our goal is to acquire new patients using advanced insights and collaboration tactics, beyond simple conversions and clicks. Through our proven Convert Framework, we’ll deploy your digital campaigns, collaborate with your teams, and create a measurable digital acquisition system.
Digital Foundation & Analytics
Whether building from the ground up or looking to optimize for growth, a proper foundation is what allows great companies to build bulletproof patient acquisition systems. We upgrade your digital setup and establish event-based analytics for all digital platforms.
Paid Advertising & SEO Services
We execute proven digital channels and multi-stage targeting strategies for your DSO. We test, iterate, and optimize for scale using SEO content, PPC, and social media advertising.
Website Development & User Experience
A website is a powerful tool and the storefront to your patient experience. It’s not about just being “pretty”. Extract maximum value out of every dollar spent on acquisition with performance-focused websites, landing pages, and advanced conversion tactics.
Patient Nurture and Engagement
We know the challenges DSOs face today when it comes to retention. Our services go beyond acquisition. We leverage your patient engagement system to support follow-up, re-engagement campaigns, and create seasonal strategies.
"After having cycled through three agencies, we questioned if anyone was doing digital right… You guys followed through, it’s been game changing for our patient acquisition and leadership decision making."
CEO, Community Dental Partners
"OM's understanding of the patient journey and focus on data beyond platform insights, have empowered us to track patient bookings and understand digital ROI. This approach has driven real business efficiencies."
President and CEO, Vista Verde Dental Partners
A Proven Framework
Our Convert Framework creates scalable and sustainable growth by building a strong digital foundation. It establishes a clear reporting system and amplifies reach through strategic execution and connecting with your target patients on high-performing channels.
1. Foundation and Analytics
We upgrade your digital foundation and align on a patient first reporting system.
2. In-market Patient Acquisition
We research, set up, and optimize intent channels to attract, educate, and convert those actively in the market. Focusing on paid search and paid social.
3. Create Patient Demand
Using learnings and patient insights we create a content strategy and toolset to build the brand and awareness.
4. Integrated Patient Acquisition and Reporting
We continually optimize and improve for growth and efficiencies, while working hand in hand with your team on analysis and growth strategies.